Multi-level marketing (MLM) companies have been operating in Germany for several decades, offering individuals the opportunity to earn income through a network marketing business. These companies often rely on MLM software to manage their sales and commission structures, and they operate in a range of industries, from health supplements and wellness to makeup and household goods.

Insights on MLM companies in Germany

There are numerous network marketing companies. However, there are a few important insights that one should keep in mind in evaluating an MLM opportunity diving in. Hence, the adage “look before you leap” is certainly applicable when discussing MLM businesses in Germany.

  • When it comes to MLM businesses, the German government takes no chances. They keep a close eye on these companies and have implemented stringent rules to guarantee that consumers are shielded from any pyramid schemes. Therefore, check to see if any MLM company as well as the MLM software in Germany is compliant with the law before you get involved.
  • Germans sure do take their health and wellness seriously! Therefore, it should come as no surprise that MLM businesses in Germany frequently concentrate on offering dietary supplements, skincare products, and other products that aid in weight loss. But remember, don’t sign up with just any direct selling business that sells these products. Make sure the business you select sells goods that you are passionate about and eager to share with the world.
  • Let’s be honest, we all want to know what’s in it for us, right? It’s important to carefully examine the commission plan of German MLM companies, though. These businesses frequently honour both recruitment and sales. So, if you hire some talented people, you can also profit from their sales! But, and this is important, make sure the compensation structure is open and equitable to avoid being let down in the long run.
  • Building a successful MLM business in Germany isn’t for the faint of heart. It takes guts, grit, and a whole lot of hard work. You cannot simply wait for the earnings to start flowing in; you need to build a network of recruits and consumers if you want to earn an adequate income. As a result, if you’re thinking about working in the MLM sector, make sure you’re prepared to put in the time and effort required to succeed.
  • The MLM industry has a poor reputation, which is no secret. But don’t worry, not all MLM companies are the same. Hence, research is essential in order to find a company that shares your ethics and values. You ought to pick an organisation that upholds moral principles, is open and honest, and in which you have complete confidence. This way, you can be proud of what you’re promoting and earn money with a clear conscience!

After extensive research and consideration of various factors, we have prepared a list of the Top 10 Network Marketing Companies of 2023 in Germany. So, without further ado, let’s take a look at the Top MLM Companies

1. Vorwerk

MLM Companies in Germany

Year of Operation: 1883
Product: Home Appliances
Revenue (2017): € 792 million


Operating since 1883, Vorwerk is the direct selling leader in Germany.
The company deals with household appliances, the most popular being Vorwerk Kobold Vacuum Cleaner.

2. Jafra Cosmetics

MLM Companies in Germany

Year of Operation: 1956
Product: Cosmetic Products
Revenue (2017): € 369 million


The company was founded in 1956 by Jan and Frank Day. The sales are done by Party Plan Method. Jafra were selling good quality beauty products at very affordable prices and Germans welcomed them with open arms. In 1976, they expanded to other countries in Europe and sold equally well. Till date, Jafra is huge in Europe, including Germany.

3. Herbalife

MLM Companies in Germany

Year of Operation: 1980
Product: Nutritional and Weight management products
Revenue: $213.9 million


Herbalife is a direct selling company that would be on the list of top MLM companies of any country. It sells weight management products and nutritional food products, energy and fitness products, targeted nutrition etc.

4. Avon

MLM Companies in Germany

Year of Operation: 1886
Product: Beauty,Household and Personal Care products
Revenue: $5.7 billion


Avon is based in London, United Kingdom. The company was founded by David H McConnell and deals with Beauty, household and personal care products. Reps are interested in the company due to very low starting package of just $10.

5. Amway

MLM Companies in Germany

Year of Operation: 1959
Product: Health care, Beauty and lifestyle products
Revenue: $8.6 billion


Amway is the alpha of the MLM business that sells health, beauty and home care products through direct selling. The company is based in Michigan, United States and operates in more than 100 countries worldwide.

6. Tupperware

MLM Companies in Germany

Year of Operation: 1942
Product: Home products
Revenue: $200 million


Tupperware is a home products line that sells preparation, storage and serving products and has a worldwide presence. Based in Massachusetts, United States, the company has around 1.9 million representatives working under them. Infact, Germany is the second largest market for Tupperware.

7. Reico & Partner

MLM Companies in Germany

Year of Operation: 1992
Product: Pet food and animal nutrition
Revenue: $100 million


Reico & Partner has been selling high quality nutritional products for people, animals and plants since 1993 from Germany. In 2003, its current director Konrad Reiber revamped the company to focus on production of pet food and selling through direct sales. The pet food has been a favourite among pet owners since then due to high quality and unique flavours.

8. PM International

MLM Companies in Germany

Year of Operation: 1993
Product: Nutritional supplements and beauty products
Revenue: $313 million


Based in Luxembourg and Germany, this company has a presence in over 30 countries with 150000 reps working under them. The company deals with nutritional products under the brand name ‘FitLine’ and beauty products under the brand name ‘BeautyLine’.

9. LR Health & Beauty

MLM Companies in Germany

Year of Operation: 1958
Product: Nutritional supplements and beauty products
Revenue: € 258 million


Founded by Achim Hickmann and Helmut Spikker in 1958, the company is based in Germany and sells nutritional supplements and cosmetic supplies. Even though the product is available throughout Europe, the major sales happen in Germany.

10. Mary Kay

MLM Companies in Germany

Year of Operation: 1963
Product: Cosmetics
Revenue: $3.7 billion


Mary Kay is an American cosmetic company that commenced its operations in 1963. It is the sixth largest network marketing company in the world and rakes in more than $3.7 billion every year.

11. Bundesverband Direktvertrieb Deutschland ( BDD )

MLM Companies in Germany

Year of Operation: 1967
Product: Household goods, Nutritional Supplements, Cosmetics, Energy and Telecommunication Services
Revenue: 1.78 billion Euros


Bundesverband Direktvertrieb Deutschland (BDD) is one the oldest MLM companies in Germany. It possess more than 215,000 sales partners to promote the business for the members of BDD. They comply with the standards of conduct. More than 90% of the consultants are satisfied with the Direct Selling of BDD.

12. Ryzoom

MLM Companies in Germany

Year of Operation: 2000
Product: Household goods, Nutritional Supplements, Cosmetics, Energy and Telecommunication Services
Revenue: $10.3k


Ryzoom is one of the topmost MLM companies in Germany. It is a startup MLM company with around only 9 employees. Klas Plate and Wilfried Maiworm were the founders of Ryzoom. The food products are sold via distributors and franchises. The food products contain meat content in them.

13. Karatbars

MLM Companies in Germany

Year of Operation: 2011
Product: Gold
Revenue: Between $10 million and $100 million


It is one of the topmost MLM companies in Germany. Harald Seiz is the CEO of Karabars and they mainly focus on small gold bullion sales. It is one of the best platforms for customers to buy gold in small bullion, which are produced in Turkey. Cryptocurrencies are also backed by Karatbars to exchange with karatbar gold coins, or other cryptocurrencies, or fiat currencies.

Some Frequently Asked Questions About Network Marketing Companies

#1. Which Network Marketing Company should I join for a bright career in MLM business?

There are a lot of MLM companies out there, you can choose one from the list of Top 100 MLM Companies in the World.

#2. Which MLM companies do operate in the Binary MLM Plan format?

Almost all the top MLM companies do operate in the Binary MLM Plan format. Some of the ones included in the list of Top 10 Binary MLM Companies are Amway, Avon, Herbalife , Tupperware, and NuSkin.

#3. Which MLM companies do offer the best quality products?

There are multiple companies which do provide high quality and Top MLM Products. It’s always better to choose the one which you have obtained the best results!

#4. Is Australia a better location for MLM business?

Yes, the Network Marketing Opportunities in Australia are plenty. There are various MLM companies that do have operations in this island country.

#5. What do Germany based MLM company, LR World sell?

LR World mainly deals with Aloe Vera based skin care products, nutritional supplements, cosmetics, and perfumes. It was founded in the year 1985 in Germany by Andreas Friesch.


The network marketing industry in Germany is currently flourishing, and the cream of the crop of network marketing companies are featured on this list. However, it’s important to remember that Rome wasn’t built in a day, and achieving success in network marketing takes time, effort, and determination. As the saying goes, “slow and steady wins the race,” and it’s crucial to stay the course and persevere in order to reap the rewards. Ultimately, with careful research and a little bit of luck, these companies could be the golden goose that you’ve been looking for.
Cheers to a successful network marketing career!

Meet The Author
Nashwa Basheer

MLM Content Strategist at Infinite MLM Software

With several years of experience, the author is a master of network marketing. She has written about a range of fascinating topics to get readers into the multilevel marketing industry. The author enjoys keeping an eye on network marketing in her own time and assisting marketers in quickly building their empires in the industry. She often publishes diverse MLM topics and simplifies the best tactics for becoming a fruitful multi-level marketer. Aside from this, the author also specializes in delving into researching productivity and time management.

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