Multi-level marketing has generally adapted positively to all the technological changes happening around. Network marketers have been leveraging the latest technologies to expand their businesses for a long time now.

Network marketing tools such as MLM software have significantly changed the whole network marketing business by optimizing business operations and simplifying the whole process.

To keep up with the competition and attract new customers to the business, it is essential for every direct seller to be updated about the latest tools in the Multi-level marketing business.

So let’s have a look at the top direct sales tools you must use in multi-level marketing.

Top 10 Network Marketing Tools for MLM:

Network Marketing tools will help you empower your marketing, maintain better customer relationships, make better decisions, uncover new business opportunities, and plan ahead for the future.

So, let’s have a look at the top network marketing tools you must use in multi-level marketing.


1. Marketing Outreach Tools

Marketing outreach tools are a set of direct marketing tools that can be used to market the products and services of the company. It will normally provide services such as :

  • Social Media Marketing
  • Email Marketing
  • Lead Capture
  • Campaign Management,
  • A/B Testing
  • Referral & Affiliate System Management

2. Marketing Suites

Marketing suites are beneficial for network marketing companies and distributors alike. Companies can set marketing goals with targets, and monitor developments to make sure of effective participation by the distributors. And distributors can leverage the tools to reach out to more new potential customers.

3. Replicate Website

When you are in the network marketing business and you are serious to make good money you need to become a pro in this field. The first thing that you need to do is to have a website of your own just like your competitors have done. If you want to be the best in your industry then you need to have the best website to support you. Your website is the first impression that people will have of you and also helps you in building credibility and trust among your prospects. Also, your website is your main source of traffic, customers, leads, and sales for your business. So it is necessary for you to have your own website.

4. Webinars

Internet-based webinars are a popular way of marketing a business and the only way to market the products of network marketing companies. These webinars or “webinars” can be used to share information, screens, and audio and video clips with the members of your organization. These are tools to help the members and leaders of your downline generate income from their downline.

5. Business Intelligent Tools

Bi Tools

Business Intelligence (BI) tools help you make better decisions by analyzing your data. It is not practical to analyse all the aspects of your business manually. It would be laborious and time-consuming. An intelligent system can get this done for you easily. Business intelligence tools in MLM provide analytics that helps organizations to interpret their market on the basis of diverse parameters.

Benefits of using BI tools

  • Enhance Profit

Companies deploying BI tools are found to be more productive and profitable.

  • Gives Powerful Insights

Gives useful insights based on business performance with different KPIs, profitability statistics, revenue alerts, business sales flow, predictive analytics, etc…

  • Facilitates Data-Driven Decision Making:

Help you make data-driven conclusions and eliminate decisions based on random predictions.

  • Summaries Analysis

Gives a summarised representation of overall performances and results from the dashboard.

  • Comprehensive and In-Depth Predictions

Produce detailed business planning and predictions using market data.

  • Easily recognizes Best Performers

Recognizes the best performers and leaders by examining distributor performance data.

  • Recognises Weaklings of the Company

BI tools also recognize the low-performing domains of the company using a KPI analyser.

6.  Customer Relationship Management (CRM)

Customer Relationship Management

Building and maintaining proper relationships with your customers and team members is important in network marketing business. But it can be tiring to manually manage all your business relations. This is where Customer Relationship Management (CRM) is useful. Using a MLM CRM software is one of the best sales funneling methods in MLM.

A proper CRM system in MLM will help businesses to manage all their prospects in a single place. The system assists in organizing lead management, tracking customer activity, pipelining sales potential, identifying lead sources, etc…

Benefits of Using CRM:

  • It allows you to maintain contact with existing and potential customers through one system.
  • CRMs can improve customer acquisition and retention and help attain an improved customer-centric strategy.
  • It ensures minimal loss of customers with automatic reminders about appointments and follow-ups.
  • Customer Relationship Management allows prioritization of various duties for distributors and enables quicker sales conversions.

7. Virtual Training Platforms

Having a virtual training platform will greatly benefit the network marketer. Working with a team requires a lot of work on the part of the leader to be able to train people. A lot of time is spent trying to find the right people to train and then determining how to train that individual to get the best results. A virtual training platform gives the network marketer the freedom to train people at their own pace. This platform also allows the potential leader to train in a way that works best for them. They can do this because they are not held to a training style that must be used for everyone.

8. Event Scheduling Tools

Often, when you are running a network marketing business, you need to organize your events and conferences with some scheduling tools. You can do this easily with some event scheduling tools. These tools can help you create, manage and share your events and scheduling tools available online.

9. Graphic Designing Tools

Every network marketer should have at least one good graphic design tool at hand. This is because most people won’t even bother reading your emails or visiting your website unless you have a quality lead capture form. And why not? After all, what’s the point of wasting precious time on something that’s poorly designed? It could completely ruin the reputation of your company. If the lead capture form looks like a third-grade school project, why should anyone sign up for it?

10. Automated Sales Booster

Many network marketing leaders have been using automated online sales booster tools to help their people get promoted. The fastest way to increase your income is to increase your personal sales volume. The key here is automation. There are several systems out there that will do the selling for you, 24 hours a day, 7 days a week. This way you can concentrate on your appointment setting activity. Your prospects will be getting in touch with you rather than you with them. You are able to present them with a better offer, which they are more likely to accept. In fact, the average network marketer has a 20-30% acceptance rate. This can be used to your advantage.


These are top network marketing tools you must use in multi-level marketing. Make good use of these MLM tools to always stay on top of your network marketing business.

Network marketing tools bring the shift from traditional marketing methods to the latest data-driven marketing. The insights received from these tools help businesses make better decisions. It simplifies the fundamental ideas of network marketing and makes building the network more effortless.

Meet The Author
Pavanan Ghosh

Co-founder and Chief Marketing Officer at iOSS

A seasoned analyst with a passion for innovative marketing ideas and trends in software development, Artificial Intelligence, and Multi-Level Marketing trends. Specializes in spotting major trends at the intersection of multiple new technologies. Has years of experience planning and delivering compelling projects which combine two or more of these increasingly popular technologies.

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