Ever wondered what it takes to turn your passion for beauty into a thriving business?
Okay, but before that imagine a world where your love for cosmetics not only transforms your daily routine but also empowers you financially. Ahh.. Sounds pretty cool right? I know. Well, Avon is one of the most popular MLM companies that has been making waves for many years. With a rich legacy in beauty and empowerment, this direct selling company not only redefines cosmetics but also offers a distinct opportunity for individuals to turn their love for beauty into a lucrative business. Read along to know more on Avon MLM company review.
It’s not just about beauty; it’s about changing lives and inspiring others.
What is Avon ?
Avon Products Inc. also known as ‘AVON,’ is a Multi-Level Marketing company that markets products like Cosmetics, Fragrances, and Beauty Care.
Company Name: | Avon |
Net Worth: | $2.77 Billion |
Type: | Private |
Industry: | Multi Level Marketing |
Founded: | David McConnell |
Headquarters: | Scottsdale, Arizona, USA |
Products: | Makeup, skincare, haircare, oral care, fragrances, and other daily essentials. |
Annual Revenue: | 415.84 million |
Website: | www.avonworldwide.com |
Avon’s global MLM expansion spans 100+ countries, creating economic opportunities and delivering beauty products to diverse communities worldwide.
Avon was founded by David McConnell who was a book salesman in 1886. The company initially sold perfumes and recruited enthusiastic saleswomen for selling its products. Avon is one of the pioneers of the network marketing industry. The company is presently headquartered in London and sells make-up, skincare, bath and body, haircare, oral care, fragrance, jewelry, fashion, wellness, and daily essential products. Avon is widely regarded as one of the top cosmetic brands among the likes of Dior, Chanel, and L’Oreal. Their products can be purchased through the company’s global network of 6 million distributors.
Until the 2020 merger with Brazilian company Natura & Co Holding SA, Avon had its own MLM stock listing on the New York Stock Exchange—an impressive achievement for any company, especially one in the MLM industry. Following the merger, Avon now trades under the name of Natura on the Brazilian Stock Exchange.
Avon MLM Products

Avon’s wide catalog of products includes cosmetics, perfumes, skincare, and Personal care. These products are manufactured from facilities in over 39 countries. Their products are reasonably priced, which is not very common among MLM companies as most have overpriced products. Their lipsticks are hugely popular and have garnered rave reviews. Avon takes the safety and security of its products very seriously. The company has a research and development center in Newyork where they employ a team of scientists and researchers to develop innovative products in the beauty industry.
Popular Avon MLM Products
As we take a closer look at how Avon does things in the world of MLM, their products stand out for being both popular and environmentally friendly. This underscores the company’s commitment to MLM sustainability.
Avon MLM products are unique, stylish, and high-quality. They employ a top-notch group of scientists, engineers, and beauty experts at its manufacturing facility, which is situated outside of New York City, and they use cutting-edge technologies.
Let’s take a peek at some of Avon’s best-selling products:Avon True Color Powerstay Liquid Lip

Avon True Color Powerstay Liquid Lip delivers a striking, bold color finish thanks to its rich pigment. The lightweight formula ensures a comfortable wear throughout the day, and the product offers long-lasting color that is both smudge and transfer-proof, maintaining a flawless look. Application is made precise and effortless with the included precision applicator.
Anew Luminosity Cleanser

The Anew Avon product range introduces a novel approach to skin brightening, featuring Melanin Shield Technology, Green Coffee oil and Crystal Protein.This innovative formulation is designed to enhance skin’s luminosity. The range’s cleanser transforms into a luxurious, creamy foam, efficiently eliminating dirt and impurities without compromising the skin’s moisture balance.
Avon Anew Ultimate Day Cream

The Anew Ultimate Day Cream, part of Anew Avon product range, is enriched with additional Protinol technology to significantly improve collagen production. It effectively targets various signs of aging, improves skin clarity, and diminishes the visible appearance of deep wrinkles. Furthermore, it restores a youthful radiance to the complexion. With SPF 25, the day cream provides broad-spectrum UVA/UVB protection against sun damage.
Avon Naturals Body Spritz Orchid & Blueberry

Avon Naturals Body Spritz offers a refreshing escape with its vibrant floral and fruity fragrance. Beyond its delightful scent, the Body Spritz is designed to provide a quick and refreshing burst of hydration. Its lightweight formula ensures a non-sticky, comfortable feel on the skin, making it an ideal choice for hot and humid climates.
Avon Little Black Dress Body Lotion

The Avon Little Black Dress Perfumed Body Lotion offers the iconic scent of the classic LBD fragrance, combining an oriental and floral composition with feminine notes of honeysuckle, ylang-ylang, and milkwood. This scented body lotion provides a dual benefit: it nourishes the skin while imparting the timeless LBD Classic scent. The formula moisturizes and softens the skin, leaving a lingering fragrance. Its non-greasy texture ensures quick absorption and provides lasting hydration.
Avon Little Black Dress Lace EDP

LBD Lace is an elegant oriental floral fragrance that blends Sicilian Mandarin, Patchouli, Black Currant, and Black Iris, creating a timeless scent that lasts from day to night. With top notes of Black Currant Essence, Sicilian Mandarin Essence, and Mysterious Black Pepper, it opens with a burst of freshness. The heart reveals Baccarat Rose, Night Blooming Jasmine, and Iris Noir Essence, while the base notes of Indonesian Dark Patchouli and Vanilla Absolute add depth and warmth.
Are Avon Products Safe?
Safety is a top priority for Avon, and you can trust that they really care about making sure their products are safe and high-quality. Compared to other companies in the cosmetics MLM world, Avon follows strict safety standards, putting their products through thorough testing to make sure they meet all the rules and keep their customers safe.
Where Are Avon Products Made?
Avon sources products from different regions, including North America, Europe, and Asia. Some manufacturing may also take place in countries where Avon has a strong presence or where it aims to expand its market.
So, it turns out Avon makes their products in many different parts of the world. They have a big network for making things in different countries to meet the needs of people everywhere. Avon gets its products from various locations, and it is evident that they genuinely care about selecting places that align with their goals for good quality and environmental friendliness.

Avon MLM Compensation Plan
It is possible to earn a decent income with Avon. If you can sell their products, the company will pay you handsomely. But you will have to work extra hard for that.
Avon’s compensation plan consists of 4 levels, Promoter, Ambassador, Leader, and Executive Leader. These levels have Platinum, Gold, Silver, and Bronze sub-levels. The better your ranking, the more you can earn. There are also performance incentives and leader bonuses. Develop a big and productive team and you can make greater commissions and bonuses.
You can make money being an Avon distributor through commissions from your sales and the sales of your downlines. You are not paid for recruiting new members, only bonuses from the sales they make. It only costs $10 to join Avon but you will have to purchase a starter kit of $25, $50, or $75. You should meet the monthly sales target to “remain active” and be able to receive the commissions for sales you make. The targets range from $50 to $200 depending on your rank. If you are not able to perform sales worth $50 of Avon products in a month, you will have to purchase products yourself or your account will be deactivated.
Avon is renowned for its commitment to philanthropy and social causes. The Avon Foundation for Women focuses on issues like breast cancer awareness and domestic violence.
Top Ways To Make Money With Avon – Everything You Need To Know
There are 7 ways to make money with Avon:
- Retail commission: 20%-50% commission on sales
- Qualified recruit: $20 bonus if your downlines spend $150 in their initial 2 months
- Sponsoring: 3% bonus on the sales of your recruit
- Promotion: Bonuses for going up the ranks
- Mentor: Bonuses as your level progresses
- Generation Bonus: 70% bonus on your team’s sales
- Leader Bonus: Bonus on the sales of “leaders” in your downline
Is Avon a pyramid scheme?
Avon is not a scam or a pyramid scheme. The company has been accused of being a pyramid scheme in the past. But Avon sells genuine products and rewards their distributors exactly as they claim. The company has been there for over 100 years and is one of the most credible and reputed companies following the network marketing business model.
While Avon operates as an MLM rather than a Pyramid Scheme, distinguishing between the two is crucial. The big difference is products—MLMs have them, Pyramid Schemes don’t. Avon is seen as a legit MLM, however it has received some criticism. Instead of focusing on selling products, some say Avon puts too much emphasis on recruiting. Even though Avon used to be pretty successful, lately, it seems like they’re making more money from recruiting representatives and offering them MLM training to make people purchase more products.
Pros and Cons of Avon
Pros

Avon has been active for well over a century. It is well known and reputed all over the world.

The startup costs are extremely low. New members only have to spend a minimum of $25 initially on products to become an Avon rep.

You can decide your work hours yourself to fit your lifestyle as you are a representative of the company and not an employee.

Your commissions can go up to 50% depending on the sales volume. This is considerably high in the MLM world.

Similar to many MLMs, new recruits are assigned to a team leader to help them develop their businesses.
Cons

A lot of hard work, time, patience, and selling will be required to achieve success as an Avon representative.

Since Avon has been there for over 130 years, there could be many other reps distributing Avon products in your area already.

Even though Avon representatives get their own websites, there are millions of such websites out there and they all look pretty similar.

This business relies massively on old-school promotional systems such as house parties, giving out brochures, distributing free samples, etc.

If you want to earn big, you will need to create a large team filled with extremely ambitious and motivated people.
Achievements and Awards
- Best Everyday Scent: Best Everyday Scent: Avon Eve Truth Eau de Parfum, recognized at the Cosmo Beauty Awards 2023 in the Philippines.
- Best Serum: Anew Renewal Power Serum, awarded at the MEGA Beauty Awards 2023 in the Philippines.
- Avon Philippines Wins at 2023 Metro Beauty Awards in three categories
- Best Makeup Finds: Avon Hydramatic Lipstick
- Best Body and Fragrance Finds: Avon Eve Truth Eau de Parfum
- Best Makeup Finds:Anew Renewal Power Serum
- Best New Lip Product of 2023: Avon Hydramatic Lipstick, recognized at the Global Makeup Awards.
- Editor’s Choice Award:Clean Break Cleanser, at the 2022 Global Green Beauty Awards.
- Best Love Charity Brand 2022: Avon China, awarded for the #WomenTogetherCampaign.
- Top 10 Brand for Doing Good: Avon ranked in the “Who Cares? Who Does?” report for its societal impact.
- Ranked #2 in DSN Global 100: 2019 ranking.
- Best Health & Beauty Retailer: Avon was named the Best Health & Beauty Retailer in the UK in 2018.
- Top Brand in Poland: Avon ranked #1 in the Polish cosmetics sector at the Top Brand Award.
Our Verdict
In concluding the blog on Avon MLM company review, it is evident that this direct selling company appears to be a mixed bag with both positive and negative aspects. While the company has a long history and a recognizable brand, some users have reported challenges with achieving significant income through the MLM model. It’s essential for potential representatives to carefully consider the time and effort required versus the potential rewards. Ultimately, individuals interested in joining Avon should weigh the pros and cons to make an informed decision based on their own circumstances and goals.