MLM Company Review

MAKE Wellness is a US-based direct-selling company launched in October 2024. It sells plant-based peptide supplements and skincare products and reported $104 million in revenue in its first full year.

This review looks at its leadership, products and prices, affiliate compensation plan, and what its growth can teach direct-selling businesses. Each claim is labelled as verified, company-reported, or not found. Product prices and terms were checked on the official store on 28 October 2026 and may change.

Launching or scaling a direct-selling company?

Plan compensation, commissions and distributor management before the first order. Book a Free Demo of Infinite MLM Software.

Leadership

Who founded MAKE Wellness

MAKE Wellness was founded by Justin Prince with co-founders Truman Hunt, Justin Serra (chief executive officer), Robert Finigan (chief marketing officer), Tyler Whitehead (chief operations officer) and Mark Bartlett, according to the Direct Selling News profile published 25 June 2026. The article describes the founders as coming from “hugely successful direct selling careers” and says they set out to build a wellness company around a values-based system. Prince explained the thinking behind the brand name in that interview.

We have a very simple name that’s action oriented. It’s about making a difference. And if you can become the best you, you can also become the best spouse, the best parent, the best community member.
— Justin Prince, Founder, MAKE Wellness (Direct Selling News, 25 June 2026)

The profile is an award feature based on interviews with the leadership, so treat it as the company’s account of itself rather than an independent investigation.

Product line

MAKE Wellness products and prices

The product platform is branded Bioactive Precision Peptides™, which Direct Selling News describes as short chains of amino acids that MAKE Wellness extracts from plant sources. The store sells seven single products, each named for the goal it targets, plus a skincare system and a bundle. Purpose statements below are the company’s own (company-reported), and prices were verified on the official store on 28 October 2026 in US dollars.

MAKE Wellness single products — stated purpose, price and format, verified on the official store on 28 October 2026 (US dollars).
Product Stated purpose Price Format
Fit Muscle recovery and strength $129.99 (highest-priced single product) Bioactive Precision Peptides™, plant-derived
Lean Metabolic health and weight management $99.99 Bioactive Precision Peptides™, plant-derived
Focused Mental clarity $69.99 Bioactive Precision Peptides™, plant-derived
Restored Sleep $59.99 (same price as Calm) Bioactive Precision Peptides™, plant-derived
Energized+ Energy $39.99 (lowest-priced single product) Bioactive Precision Peptides™, plant-derived

Note on Lean: weight claims are the most regulated category under FTC rules.

Also sold in the store:

  • Hydrated: $54.99
  • Calm: $59.99
  • Precision Skincare stack: $249.99 (shown against $319.97)
  • MAKE 3 Breakthrough Stacks: $229.98 (shown against $289.97)

What we did not find on the products

The store and the DSN article use phrases such as “clinically researched” and “science-backed.” We did not find published studies of the finished products in the sources we read, so this review does not repeat any claim that a product does what its marketing says.

Dietary supplements in the US are not approved by the FDA before sale, and the Federal Trade Commission’s Health Products Compliance Guidance (December 2022) says health claims must be supported by competent and reliable scientific evidence, including when an affiliate makes them on social media.

Subscribe & Save terms

The store’s subscription programme offers 10% off for the first three months and 20% off from month four, with free shipping on orders over $100 (verified 28 October 2026). The store says a subscription can be modified, paused or cancelled at any time, but we did not retrieve the full return policy text, so read it at checkout. As illustrative arithmetic only: a $100 product costs $90 a month for three months, then $80 a month, before tax and shipping.

Compensation plan

How MAKE Wellness affiliates get paid

MAKE Wellness publishes an official compensation overview, updated in March 2026. The plan describes sales-based commissions and team-related incentives. A Circle Sales Bonus can reach up to 40% on qualifying volume.

40%

Advertised maximum Circle Sales Bonus on qualifying volume

$50

Monthly Circle Sales threshold for Rising Affiliate status

$100

Paid subscription order that can be relevant to certain product credits

Eligible sales amounts are calculated after discounts and exclude taxes, fees and shipping. Circle Sales may include qualifying purchases from referred customers and affiliates. The plan identifies a monthly Circle Sales threshold of $50 for Rising Affiliate status and separate subscription conditions for some product-credit rewards. In particular, a paid subscription order of at least $100 can be relevant to certain credits. This does not mean a purchase is required simply to enroll.

Team overrides, ranks, rewards and timing of commissions have their own conditions.

Earnings disclosure

What MAKE Wellness’s 2025 earnings disclosure tells us

MAKE Wellness published a 2025 Earning Disclosure Statement in March 2026. Its chart covers a defined group of affiliates who enrolled, acquired a customer or affiliate, or earned commissions or bonuses in the relevant period. The reporting population matters when comparing the results with another company’s disclosure.

The statement presents gross earnings before business expenses. Optional product purchases, marketing, events and other costs can reduce take-home earnings. The exact rank-by-rank chart figures have not been independently transcribed for this review, so no average or median is estimated here. Read the original chart and its methodology before relying on an earnings example.

The company’s official materials say affiliate enrollment is free, with no mandatory purchase. That should not be confused with separate eligibility rules for a particular reward or product credit.

Questions to ask before becoming an affiliate

  • What share of the reporting group received any commissions, and how are zero earners handled?
  • What volume and rank conditions apply to each bonus?
  • Which subscriptions are optional, and which rewards have spending-related requirements?
  • How do refunds and cancellations affect commissions?
  • What does the affiliate policy permit in health and earnings claims?
  • What expenses might you incur while acquiring customers?

Reported growth

The growth figures and what they do and do not show

DSN reports $104 million in revenue in the first full year, a first-week projection of $400,000 that turned into $7.2 million of product sold in five days, “hundreds of thousands of customers” and “high subscription reorder rates”. The growth figures remain company-reported and have not been independently audited for this review.

$104M

Revenue reported in the first full year (company-reported)

$400K projected, week one +$7.2M

Product sold in the first five days — an increase on the projection

Revenue is not affiliate income. It tells you what customers and affiliates spent on a product, not how much was paid out as commission or how that payout was spread across the field. A company can grow this fast while most participants earn little, or while many earn well, and revenue alone cannot tell you which. Judge the opportunity by the documents the company provides, not by the size of this number.

Operator case study

Case study: what hypergrowth did to MAKE Wellness’s software

This section is for operators. The company’s own COO was candid with Direct Selling News about how the first months went.

“We got off to a rocketship start. We did make some tough decisions and some incorrect decisions (i.e. we broke stuff).”

— Tyler Whitehead, Co-Founder and COO, MAKE Wellness (Direct Selling News, 25 June 2026)

A software vendor’s published case study explains what broke. The platform MAKE launched on “quickly became a constraint” within the first month as orders, enrollments, and field size grew faster than planned. The leadership decided to migrate to an enterprise platform while the business was fully live, and completed the move in three and a half weeks, with orders processing and commissions staying on schedule throughout.

Two caveats before drawing lessons. The case study is marketing content published by the vendor that benefited, and it does not name the original platform or say what specifically failed. The account offers useful operational questions, but it is not an independent technical audit.

Operator lessons

Three lessons for other direct-selling companies

  1. 1

    Model your commission run at ten times your forecast.

    MAKE projected $400,000 in week one and sold $7.2 million in five days. A platform sized for the plan rather than the possibility will break on exactly the week you can least afford it.

  2. 2

    Commission accuracy is a field-retention problem, not a finance problem.

    The case study notes that delayed commission visibility creates “noise in the field and leadership starts questioning the numbers.” Poor visibility into commissions can create disputes and reconciliation work.

  3. 3

    Decide early whether you can migrate live.

    MAKE replaced its platform mid-growth with genealogy data, compensation rules and payment connections intact. Documented compensation rules, exportable records and migration tests can reduce disruption.

This is the part of the MAKE Wellness story that applies to any company, whether it sells peptides or cookware. Choosing MLM software that can run your compensation plan accurately at volume and that can export clean genealogy data if you ever outgrow it, can reduce migration risk, although costs depend on the business.

Availability

Markets and the Canada launch

The business currently sells in the United States. On 1 October 2026, the MAKE Wellness Hub announced a Canada launch event for 6 and 7 November 2026 at The Brownstone in Calgary, Alberta, with tickets listed at $79 USD and reference to a “pre-market” already underway. As of 29 October 2026 the event has not taken place, so check the company’s pages for what was announced and whether terms have changed.

Fit assessment

Who MAKE Wellness suits, and who should be cautious?

The affiliate model may suit

People who already have an audience, are comfortable promoting supplements within FTC advertising rules, and want to start without holding stock. It also suits ordinary customers who want the products without joining, since the store has a plain customer option. Operators studying the company will find a well-documented example of a strong launch with a public account of its early infrastructure failure.

Caution is reasonable

If you expect income to follow from the “up to 40%” headline, if you would join without reading the published compensation plan and 2025 earnings disclosure, or if you would repeat health claims you cannot support yourself. People on a tight budget should add up the monthly subscription cost from the prices above before committing.

None of this makes MAKE Wellness unusual; these are the same checks that apply to any direct-selling offer.

Verdict

Conclusion

MAKE Wellness is a direct-selling company reporting rapid early growth with an experienced founding team, a clear product line and a public growth record that is impressive but unaudited. The company publishes a compensation plan and 2025 gross earnings statement, but neither guarantees individual profit, and the product claims have not been backed by published studies we could find. For operators, the more valuable story is the one Tyler Whitehead put plainly, that they broke their first platform in month one and had to replace it live.

This review should be updated after the scheduled Canadian launch and when earnings, prices or terms change.

Launching or scaling a direct-selling company?

Plan your compensation and distributor back office for future growth. Book a Free Demo.

Common questions

Frequently asked questions

1. Is MAKE Wellness an MLM or a pyramid scheme?

MAKE Wellness offers physical products and multi-level affiliate compensation. That structure alone does not establish legal compliance or illegality. Assess its published compensation plan, genuine customer demand and how recruitment and sales operate in practice.

2. Who is the founder of MAKE Wellness?

Justin Prince founded the company in October 2024 with co-founders Truman Hunt, Justin Serra (CEO), Robert Finigan (CMO), Tyler Whitehead (COO), and Mark Bartlett, according to Direct Selling News (25 June 2026).

3. What does MAKE Wellness sell?

Plant-derived peptide supplements branded Bioactive Precision Peptides, sold as seven targeted products (Fit, Lean, Focused, Restored, Energized+, Hydrated, and Calm), a precision skincare system, and a three-product bundle. Prices listed on 28 October 2026 ranged from $39.99 to $249.99.

4. How much do MAKE Wellness affiliates earn?

The company advertises commissions of up to 40% and publishes a 2025 gross earnings chart. Because business expenses are excluded, the figures are not net profits. Consult the original chart and its methodology.

5. How much does it cost to join MAKE Wellness as an affiliate?

Company materials say affiliate enrollment is free without required purchases. Specific bonuses and credits have separate eligibility criteria.

6. Are MAKE Wellness peptides FDA approved?

Dietary supplements generally do not require FDA approval before marketing. The FDA does not review or approve supplements before they go on sale; it acts after the fact if a product is found unsafe or mislabelled. “Not FDA approved” is the normal state for this category, not a red flag by itself, but it does mean the burden of proof for benefit claims sits with the company.

7. Is MAKE Wellness available in Canada?

Not yet as of 29 October 2026. The company announced a Canada launch event in Calgary for 6 and 7 November 2026 and refers to a pre-market already running. Check the official site for current availability.

8. Can I cancel a MAKE Wellness subscription?

The store states that subscriptions can be modified, paused or cancelled at any time. We did not retrieve the full terms or return policy, so read them at checkout and keep a record of any cancellation request.

Meet The Author
Pavanan Ghosh
Pavanan Ghosh

Co-founder and Chief Marketing Officer at iOSS

LinkedIn

A seasoned analyst with a passion for innovative marketing ideas and trends in software development, Artificial Intelligence, and Multi-Level Marketing trends. Specializes in spotting major trends at the intersection of multiple new technologies. Has years of experience planning and delivering compelling projects which combine two or more of these increasingly popular technologies.

Infinite MLM Software 1M-user network demo

Checkout Our 1M-User Network Demo!

Boost profits 10x times with Infinite MLM Software.


Looking for an MLM software?

Looking for a certified, enterprise-ready platform with advanced features for your MLM business? Infinite MLM Software might just be the thing for you.

Connect with Us
Infinite MLM Software dashboard